“Think outside the box, but stay inside the box!”
Said the executive as he walked out leaving a team of stranded subordinates.
The task was to conform to standards but evolve beyond them. It’s like learning Spanish by practicing English. I’m not saying it’s impossible; what I’m implying is that the probability of success is 0.1%.
What is it so scary that we cannot express ourselves? Is it justifiable fear or paranoia of losing control over employees?
Evidence puts Conformity in its true light – a mere performance degrader :
- reduces employee engagement,
- curbs problem-solving capacity and
- diminishes self-reliance.

How much more damage could Management cause?
Not all conformity is bad though; it only must be restricted to formality. Tethering the human spirit will only limit its capacity to grow.
Corporations are doing their best to establish clear job roles; to be able to assign understandable and doable responsibilities to their employees, but also to hold them accountable for failing at fulfilling their tasks!
You – as an Entrepreneur and a Small Business Owner – should do your best to stay away from Conformity!
As a new entrant in your industry, you must keep an open mind and innovate all the way. You must be a creative problem solver and so do your employees!